Tuesday, 15 August 2017

Things to add to your website for more traffic

You’ve created an awesome website – congrats! What you need to do now is bring people to it. For your website to come up high on search engines like Google and Bing, you need to understand a little bit about the world of “Search Engine Optimization” or SEO.

While many shy away from this topic, it’s actually not the scary monster many make it out to be. Actually, Wix has the best SEO and you can very easily use its power for your own website. The first step in the right direction is to use the new, free and very efficient Wix SEO Wiz – a user-friendly tool that will take you step-by-step through the process of optimizing your website.

With so many websites on the web today, there is no way to guarantee that your site will rank first on Google – but there are plenty of simple things you can do to increase your site’s chances of ranking really well. Give us just an hour’s time (or less!) and we’ll show you everything you need to know about Wix’s SEO and how to boost your site.
01. Choose the right URL

Before your website goes live, you need to select a URL. Also known as your domain name, it’s the address that visitors will type in to find your site. Like the giant sign above a storefront window, it’s one of the first things visitors see when they come to your site. That’s why it’s also the first place Google looks to understand what your site is about and decide how to rank it. It’s also important to make sure your URLs are clean and beautiful. This means no special characters, no hashbangs, no page ID. You get the point.

The ideal domain will include your business name and perhaps a keyword or two that are relevant to your business. For example, if you are a contractor, you might want to purchase a domain name like www.yournameconstruction.com. Want to know more? Check this post if you need more advice on choosing the right domain name!
02. Create titles and descriptions for each page

Did you know that you can write a unique title and description for each page on your website? These are brief texts that accurately and clearly describe what your business does, ideally with a few keywords and phrases mixed in.

Ever hovered over a tab on your browser? That short phrase that pops up under your mouse is the title of the page. While the description is not visible, it too is very important for search engines! In fact, the title and description are among the first things Google uses to determine your site’s rank. Plus – once your site does show up in a search results page, web surfers will read your title and description to learn what your site is about and decide whether or not to check it out.

Looking for expert advice on writing a killer title and description? Check out this guide about on-page optimization.

Create descriptions and titles for each page
03. Utilize anchor text

As you write the text for your website, consider where you can use anchor text within your site. Anchor what? No, it has nothing to do with sailing. Anchor text is simply text that visitors can click on to be taken directly to another web page, either on your site or anywhere on the Internet.

Effective anchor text should be used to help users navigate your website and find what they are looking for. It should also include keywords and phrases related to what you do. If you own a shoe store, for example, the words, “Check out our selection of children’s shoes,” on your homepage can link via anchor text to your online store that is stocked full of – you guessed it – children’s shoes.

Anchor text is a great way to boost your SEO, but keep in mind that excessive linking or anchors that don’t really help your readers can raise red flags with Google.
04. Add alt text to all your images

Search engines are great at reading text on your website, but they still haven’t quite figured out how to look at the images on your site. To understand what’s displayed in a photo or graphic, search engines look for “alt text,” a concise written description (just a few words) about each image on a website. When writing alt text, be sure to accurately describe what is shown in the image, but also try to include the name of your business or a few keywords related to what you do.

Pro Tip: You don’t need to write alt text for images that are purely functional or design related, such as a background image that is just shapes. If the image doesn’t have anything to do with the topic of your site, you can skip the alt text.

Click here to learn how to add alt text to your images on Wix. For more tips on how to optimize your images, visit our favorite photo blog!

Add Alt Text
05. Give your site structure with the right headers

Every page on your website should have a title, a subtitle and so on. When search engines scan your website, they’ll understand your content better if you explain them the text hierarchy. The most relevant part is the title of your page and you should define it as H1 (in the Text’s Editor). The H1 should be descriptive the page’s content and you shouldn’t have more than one H1 per page. Choose carefully and don’t forget to include your keywords. Following your H1, is H2, H3 and so on. The clearer your text structure is, the easier search engines will digest your site’s content.

If after trying out these 5 easy steps you’re feeling a bit more confident and want to take your knowledge to the next level, be sure to check out this post about SEO trends of 2017.
Bonus

If you’re really serious about your SEO, which you probably are since you got to the end of this article, we’ve got just the thing for you. Try out Wix SEO Wiz an intuitive, comprehensive and free solution that will guide you through all the steps of optimization. Where can you find it? Just head over to the Dashboard of your Wix website, and you’ll find it in ‘My Apps’ under ‘Get Found on Google’. Happy optimizing!

Ready to rank higher on Google? Start by creating your free website today!


Sunday, 6 August 2017

How to Get Approval Of Google Adsense Very Fast

Doesn't Everyone Get Approved?

To be honest, its shocking to hear how many people get declined from Google Adsense when they apply.  I've received many emails from readers saying that their applications were declined.  I've read complaints on forums or comments about the difficulty of getting approved with Google.

I personally have never experienced this.  But I've also been very careful when I apply.  Below you will find the process I have used to apply and get approved to Google Adsense.
Steps to Getting Approved

In a nutshell, there are 5 steps to applying and getting approved to the Adsense affiliate program.

1. Create a Valuable and Good Looking Site

Google wants to know that you have an valuable resource!  So, in order to increase your chances of approval, you need to create original, articulate, and useful content!  This should go without saying for any website; however, I can guarantee you that people have applied to Google Adsense with autoblogs, or copied articles from EzineArticles.com.  Then they wonder why they didn't get approved.

My advice is to have at least 10 well-written articles of 500 words or more each on your site before applying.  In addition, I would have a great “About Page”, “Contact” page, and a “Privacy Policy” page.  The privacy policy needs to include this information supplied by Google here.  You can find a free privacy policy generator that I have used right here.

In addition, you are more likely to get approved if you have a great looking theme or site.  I recommend using a premium theme (if using WordPress) if possible.  You can still use a free theme, but do your best to find one that looks high quality.

Finally, to give your site an extra boost on the “look” score, I recommend having a logo designed.  You can do it yourself, or you can hire someone on Fiverr.com if you are cheap (like me).  For $5 you can take a generic theme and make it look much nicer with a custom logo.

Overall, make sure that your site is fully developed with content, logo, layout changes BEFORE you submit the site to Google.

Quick Tip!  Remember, you CANNOT apply to Google Adsense using a site that has ever been used for Google Adsense before.

2. Apply Online

You can apply online to Google Adsense right here.  Here you will supply your website URL, Individual name or Business Entity, contact name (you if applying for yourself; could be someone different if you are applying as a business entity), mailing address, phone number, email address, and perhaps one other basic bit of information.  You are not required to submit your TIN or bank account information at this stage yet.  This will happen after you get approved.

Make sure to give accurate phone and physical address information. You will be REQUIRED to verify your phone number and they will mail you a PIN to the address you supplied.  However, this does not occur until step 4.

The online application itself only take a few minutes to fill out.

3. Get Temporarily Approved and Place Ads

Approval usually occurs within 24 to 48 hours now.   If you follow my steps above for creating  a unique site that has never been involved with Google Adsense before, you should have no issues getting approved quickly.

At that point, you will receive an approval email from Google that explains the process.  Essentially you are “temporarily” approved until you meet other verification steps.

This means you can start placing ads on your site and you will see the clicks and revenue coming into your account.  Google is simply monitoring your activity to make sure you are not clicking your own ads or sending suspicious traffic.  As long as you leave your ads alone and don't do anything suspicious – you should be fine.

In addition, you can also add the Google Adsense code to ANY of your other websites!  You don't have to apply for each new site.  Once you have any approved account, you can use the same Adsense code on all your sites.

4. Getting Verified: Pin Verification, Bank Account and Tax Information, Phone Number

However, before you get paid, you need to verify a few things.  First, Google will send you a PIN verification in the mail.  This will come after a week to 10 days usually.

There is no rush, but at some point you will need to verify your bank account and submit your tax information.  The bank account must be in the same name that you applied with.  (So, if you applied with your business entity, the bank account must be for the business entity).

To get paid by ACH (the best way), you need to supply your bank account number and routing number.  Then Google will do a test deposit of a few cents.  You will then input this amount in your Google Adsense account to finish the verification.  Then you can start getting paid monthly!

You will also need to supply your TIN number and complete the necessary tax documents (this is all handled online by Google and only takes a couple of minutes).

If you haven't previously verified your phone number, you will need to do so.  Google will place a test call with an automated code to you.  Input the code, and you are good to go!

5. Be Smart with Your Ads

Finally, be smart about how you handle your Adsense code.  Only put it on sites that meet the Google Adsense guidelines here.  Don't click your own ads and NEVER ask anyone else to ever click your own ads!  This will get your account shut down.

Overall, stay in compliance with Google and enjoy the deposits coming to your account each month.

Saturday, 5 August 2017

Adsense Approval And Money Making Ad Networks

So, you want to apply for Adsense to make some money from your blog and enjoy the life you always dream of?

Who does not anyway? That’s the dream of every blogger to get AdSense approved.

But, wait..

I’ve to tell you something.

That’s not easy. Google AdSense is very strict when it comes to approving new application. Everyone is trying to trick AdSense to get approved so they have made the process very hard.

Don’t worry. You’re not alone.

In this article, I’m going to share with you everything that you need to do before applying for Google AdSense program to actually get approve.

Some common questions that you may have about Google AdSense are…

How to apply for Google AdSense?

Does my blog qualify for AdSense or not?

Am I eligible to apply for Google AdSense?

What are Google AdSense requirements?

Why Google AdSense rejected my application?

What to do if Google AdSense reject my application?

This post is going to answer all your questions in detail. It’s over 3000+ words so grab a cup of coffee.. ;)


Why Google AdSense Is So Popular?

Google AdSense is one of the oldest networks to offer ad publishing and works at Pay Per Click system.

When it comes to the legitimacy of Google AdSense, it speaks for itself. Google AdSense have thousands and thousands of satisfied customers and publishers. AdSense pays on time, every time.

One more reason for choosing Google AdSense is that we can earn huge amounts of money if we do our work in right way. There are many bloggers who are making a complete living from their blogs and Google AdSense.

Therefore, Google AdSense should be the number one choice among all the other available networks.

It’s paying rates are better than all of other networks so that’s the biggest reason it is so popular among bloggers.

But since everybody is running behind them, they have made the approval system very strict. You make little mistakes and get disapproved every time. Here are few reasons why Google will reject your AdSense application.
Common AdSense Rejection Reasons

Here are the most common rejection reasons and Google AdSense requirements that you should keep in mind before we get into details.
1.  Insufficient content / Unacceptable site content

Your website doesn’t have enough text on for Google specialists to review.

Google gives a lot of value and attention to the content of the blog before accepting it. If the content is poorly written and has grammatical mistakes Google will reject the blog right away.

Not only the content needs to be grammatically correct, it must be unique and has to provide value to the users and readers of the blog. So the number one reason is the poorly written content on your blog.
2. Page Type / Design of your blog

What will you do if you land a page with full bright yellow background with white text on it, having huge buttons all over the place?

Yes, you’ll never visit that website again .

Blogs which are poorly designed and are hard for the visitors to understand gets rejected by Google AdSense. You must have a good and neat design which comforts the eye and is beautiful in the look.
3. No Privacy Policy, About Us or Contact Us page

There are some pages which you must have before applying to Google AdSense if you want to get accepted.

These are about us, privacy policy and contact us pages. These pages give the impression that you are a professional and that you are working according to the Google policies. Keep in mind that having a privacy page is also one of the requirements for Google AdSense.
4. Site Does Not Comply With Google AdSense Policies

No rich, unique and meaningful content, no organic traffic, pages with little to no original content or bad user experience through clear navigation and organization.

Your website may be the one that drives traffic through illegal sources, sites with excessive keywords or poorly coded design are usually rejected.

So you need a complete guidance and list of things that you need to do before applying for Google AdSense.
Things to Do Before Applying for AdSense
1. Write High-Quality Content:

The #1 thing you need to do before applying for Google AdSenseis to write high-quality content. This is very important thing which you can’t ignore at any cost. I mean it!

Google loves the blog who are providing high-quality content and their visitors are enjoying it. Keep in mind that your application will be reviewed by humans and you have to impress them to get approved by AdSense.

A high-quality content…

    is unique and original
    with proper headings and bullet lists
    free from grammar and spelling mistakes
    is long enough
    useful and informative

Helpful resources:

    What is Quality Content?
    How to Produce High Quality Written Content

2. Create Privacy Page for Your Blog:

One of the common mistakes that most new bloggers. Even though there are people out there who say that having a privacy policy for a blog doesn’t make sense but they are wrong!

The first thing you will need to apply for Google AdSense and get approval is the privacy policy of your blog or website. If you don’t have it you cannot get approval simple is that.

Why is it important?

It’s requirement of AdSense and secondly, this privacy policy means you are not a scam and gives the sense of a serious business. Google will check the rest of the conditions only if you have this policy.

A privacy actually describes to your readers about what they will get on your blog , what they should do and what they should not. So obviously there is nothing bad in having a privacy policy. While it can affect somehow on your AdSense approval, you must give it a try.

You can write it yourself or find Privacy Policy Generators online (You don’t need a lawyer anyway).

Helpful guide:

    Create a Simple Privacy Policy for Your Blog (Example Included)

3. Create About Page:

Like privacy policy, you must have an about page so that you can get approved. This also shows that there is a real person behind the blog.

An About page has a major role and importance even if you don’t want to apply for AdSense. But when it comes to AdSense, they are about zero chances of getting approved if you are not showing this page.

About page simply describe you and your blog . This will not only help you establish a relationship with readers but it will also make them trust you.
4. Setup A Contact Us Page:

It’s quite obvious that everyone has his/her own opinion.

What one of your readers likes may be bothering someone else. Then it is better to give them an opportunity to speak up to you and tell how they feel about your blog, what they want to be edited , what they liked or hated.

Create a contact page, if possible add your email that you are going to apply for Google AdSense. If possible do get some professional email address like ammar@allbloggingtips.com and your social profile links too.

By creating this you are telling Google that we care for our customers, visitors and we are ready to help them. They can contact us anytime.

It will also show the Google AdSense Team that is viewing your site that you actually care about your readers and not only the money and AdSense.

Check out my contact page to get some idea.

One important step: Google AdSense mention in their rejection email that your website should have a clear navigation menu to help your readers find your pages and access the content before you think about applying again for AdSense.

So, what you’ve to do is to work on your menu by adding all important categories and pages i.e about us, contact us and privacy policy to help your readers easily find the content that they are looking for. The more you care about improving your visitors experience the higher chances will be to get approved by AdSense.

5. Verify Your Name and Email:

When you apply don’t forget to put your name and email address in some easily visible area like about and contact pages. It will confirm to Google AdSense team that it is the same person who applied for AdSense and not some spam, crappy bots.

This will speed up the verification process and within no time, you’ll be able to enjoy fully approved AdSense account.
6. Have Some Good Number Of Posts:

What should be the minimum number of posts before applying for Google AdSense? There is no confirmed answer.

Not even one.

Because I have seen very established blogs with 300+ posts and their owner telling me that Google AdSense is rejecting them while somewhere bloggers with few posts or even less than 10 are enjoying making money with AdSense.

Exactly, what I said that there is no actual answer. However, we can always predict things.

According to my experience, the best time to apply for AdSense account is when you have at least 20 good quality posts. Your blog posts length should be at least 600+ words with quality content.

Dillon got his AdSense account approved with just 3 posts, 115 views, and 2 comments. Isn’t that great?

I visited his blog and noticed these things that actually matters to get Adsense approved.

    Simple and clean design
    Easy to navigate blog
    Unique niche
    Detail content
    No “unwanted” widgets

7. Make Sure You’re 18+

This is the mistake that new bloggers are making who are less than 18. They write incorrect age and get into trouble.

Use your correct date of birth and age while applying for Google AdSense account.

Because Google AdSense is not for people who are under 18. Some people realize this problem after being disproved a few times without any legitimate reason.

So I advise you to be accurate while typing your age.
8. Improve Your Blog Design:

As mentioned earlier, you blog design matters a lot. It should be professional and not like a messy photo gallery. A clean, professional and fast-loading design is appreciated by Google.

When you visit a website what’s the first thing you look for? It’s blog design.

You’ve to build a good first impression on your blog readers to engage them.

Your blog design is the biggest thing after content. This represents your expertise, experience, and professionalism. It should have following features:

    Simple and professional
    Easy to navigate
    Proper menus
    No useless items in sidebar or footer
    Search engine friendly
    Fast loading

So be careful because anything can kill your chances of getting approved by AdSense.

There are thousands of websites who provide free professional looking themes for your blog. All you need to do is to search for them.

If you’re on WordPress self-hosted blog then I recommend getting a premium theme from MyThemeShop.

And if you are still using blogspot then there are many great websites where you can find free professional looking blogger templates for your blog.

Check out my post on the reasons to invest more money on your blog.
9. Check Your Content Type:

Be careful with what type of content you are publishing. Because it is something that truly matters.

Here are some common content types that are not accepted by AdSense.

        Pornography/Adult materials
        Pirated Content
        Hacking or Cracking Tutorials
        Illegal Drugs/Paraphernalia
        Any Other Illegal Stuff
        There are few languages that are supported by AdSense so make sure your blog language is in the list of these.

If you already have written about these content that AdSense doesn’t support, you can either stop dreaming about AdSense or get rid of these content.
10. Use Top Level Domain:

Google has made changes to their policies. If you have a blog with blogspot and the domain is yourblog.blogspot.com then chances are you will get approved quickly.

But you will not be able to use that on any other domain like .com. You’ll have to submit the request to upgrade your AdSense account.

As for today, you must have your own unique domain that specifies your blog. If you don’t have one yet, stop dreaming about getting approved with sub domains and go buy a Top Level Domain. It will cost anywhere from $10-$15/year. You can buy the domain from Godaddy or Namecheap.

The best domain is the one with .com extension. Choose a short, unique and easy to remember domain that is related to your blog niche.

Another important thing about the domain is its age. Because for some of the Asian countries like India, AdSense has placed domain age restriction. They don’t accept any sites which are less than 6 months old.

There are many AdSense stories that I read on many forums that some people got approved for few weeks old blog and other got rejected for the blog that is even more than 6 months old. So age doesn’t really matter when you have a high-quality blog that’s focus more on helping your visitors.

If you’ve a website that is less than 6 months old then you can still consider applying for AdSense.

Shibam got accepted by Google AdSense with 28 posts and a 6 months old blog. He managed his blog from mobile only.

shibam adsense approved
11. Remove Other Ad Networks:

If you have any other ads placed like Chitika, Infolinks, Clicksor or anything, it’s time to drop them off.

Make your blog free from ads.

Even Google AdSense allows you to use other ad networks along with them, it’s better to remove the ads before applying and don’t put them back until you get a reply from AdSense team which usually takes anywhere from few days to weeks.

So, before submitting your application for Google AdSense make sure to remove all the ads on your blog from any other network.
12. Check Your Traffic Sources:

Google hates the sites that are getting paid traffic and mostly penalizes them so there is not a damn chance of getting approved by AdSense for a site that is getting paid traffic. You can bring traffic from search engines or any other way you want but if you want to earn via Google AdSense the right way, paid traffic is not a solution.

Also, note,that Google does not accept site which gets traffic from illegal sources. So focus on getting traffic from legal sources like social media, search engines, and related blogs.

Further Reading:

    7 Strategies I Use To Increase My Blog Traffic (I Bet You Can Too!)
    How to Get Traffic to A New Blog?

What to Do If Your Application Is Rejected?

Okay, so you had done trying everything you could to get approved by AdSense.

But, AdSense is still not getting approved.

Well, It’s not the end of the world! ;)

There are two things you can do:

#1: Don’t lose hope. Take your time to fix the issues on your blog that is mentioned by AdSense in rejection email and apply again. Remember, if you are disapproved, you can apply again and again until you finally get approved by Google AdSense. There’s no issue with that. Just use the same email account that you used for the first time.

#2: There are many other trusted and high paying ads network you can use and trust me they are not hard as Google AdSense is in terms of getting approval. One door of opportunity is closed so the other one will open.

You can use these ad networks to earn money without AdSense. They are easy to get approved.
1. Infolinks

Infolinks is the leader in in-text advertising which offers 70% revenue share even if you’re a newbie blogger. It is different from other advertising networks. It takes less space because it shows in text ads or pop up ads. You can use it with Adsense safely.

It is a pay per click. They offer advertising options like: insearch ads, intext ads, inframe ads, intag ads.

    Alexa Rank: 2571
    Min payout: $50
    Payment method: PayPal, Wire Transfer, eCheck, Western Union, Payoneer

Signup now (it’s free and quick!)
2. BidVertiser

BidVertiser is another top alternative to Google AdSense which pays you for valid clicks on ads placed on your website. It is great Adsense alternative if you didn’t get Adsense approval or got banned. Bidvertiser offers Banner ads, Text ads, Mobile Ads, Slider ads etc. You can also make money by promoting your customized toolbar.

    Alexa Rank: 892
    Min payout: $10 only
    Payment Method: PayPal, Checks

Signup for Bidvertiser
3. Media.net

Media.net is probably the best alternative to AdSense as it’s powered by Yahoo Bing Network. I’ve tried Media.net few years ago and the average CPM was much better than any other AdSense alternatives. Media.net ads are quite similar to Google AdSense and it’s very easy to get approved if you’ve a quality blog.

    Alexa Rank: 5132
    Min payout: $100
    Payment Method: PayPal, Bank wire

SEO Worth Tips For Usefull Traffic

Search Engine Optimization is a very hot topic on the World Wide Web. After-all, everybody wants to rank higher and come up on the first page of Google search and get more traffic.

Sometimes it is easy to get carried away with SEO though. In my opinion, the best technique is to keep it simple and apply a bit of common sense.

Most SEO plugins will take care of the common architecture related stuff for you. So in this article I will only focus on techniques that you need to do yourself (or be aware of).

I have identified and made a list of top 15 SEO practices that I tend to forget quite often. These simple SEO techniques, if practiced properly, can make a significant difference as to how my pages are ranked in the Search Engine Queries.

    Use proper anchor text for inter-links. Don’t use “here”, “there” etc for the anchor text (if you can avoid it).
    Optimize the images, always create alt tags and write description in the alt tag.
    Use search engine friendly permalinks. Try not to have too many ‘&’, ‘?’, ‘!’ etc characters in the URL. Sometimes it is unavoidable but try to keep it to a minimum.
    Use hyphens (-) between words to improve readability.
    Do not use underscores (_) in URLs, use hyphens (-) instead.
    Do not use session id in URLs. If you are using good hosting then you shouldn’t have to worry about this one.
    Avoid using capital letters in URLs. Windows servers are case sensitive. Keep them lowercase so there’s no confusion.
    Use internal linking when possible and appropriate.
    Use sticky posts (if you can and if it applies to you).
    Have a category description paragraph.
    Let the visitors subscribe to category specific RSS feed. (Use category specific RSS plugin for WordPress)
    Use rel=”nofollow” tag on low value links to not pass the page rank juice. For example “Read the rest of the entry”, “About”, “Contact” etc.
    Use sub-directories rather than sub-domains when possible. Sub-domains do not share link love from the main domain as it is treated as a different domain.
    Research the target audience and aim the site content appropriately.
    Keep the content up to date. Visitors don’t like outdated content. Updating the content frequently also attracts the Search engines spiders to index the web pages frequently.

Links Building Usefull Strateries

Before pilots push the button for taxiing and take-off, they perform an extensive pre-flight checklist to make sure everything is functioning exactly as it should be.

Entrepreneurs hoping for strong SEO (search engine optimization) rankings might take a lesson here. They can create a checklist of their own to make sure everything is perfect for their next website article. No, an SEO checklist won't protect you from crashing and burning. But it will help ensure that your post has the best chance it needs to rank high in Google.

So, before you publish your next piece of web content, run it through the following 9-point checklist for the best SEO tips.
1. Pick a good keyword to focus on.

The first step is to simply pick the search term or phrase you want the post to show up for. If I am writing about the best dog toys for small dogs, I'll want to find out what people are actually searching for.

The easiest way to do this is use Google Keyword Planner, a free tool that will show you an estimate for any search phrase. (Although Keyword Planner is free, you may need to set up an AdWords account to gain access.)

For example, I noticed that "small dog toys" receives 590 monthly searches -- higher than any other related combination of words. However, I'm still not totally ready to start writing about this topic. First, I need to do some research.
2. Research the competition.

Now that I have a term I want to try to rank for, I'm going to go undercover and do some recon!

Jump over to your "private browsing" mode on your web browser ("Incognito" in Chrome, "Private" in Safari and Firefox, "InPrivate" on Internet Explorer) and head to Google.com. (At my company, we do "private mode" because we don't want Google to use our past search history to influence what we see on the search results page.)

Take a look at all the content on page one of Google, ignoring any ad results at the top. The 10 (or so) results are your competition! What are they missing? Can you do better?
3. Write the best content.

Now that you know what your competition looks like, it's time to create the content that is going to blow those folks out of the water. This is perhaps the most difficult part, but it's the most important. It needs to be amazing.

I don't care if you are creating a blog post, ecommerce store page or sales-landing page. It needs to be better than the rest, or else neither Google nor your audience will ever take note.

For an example of an article I recently wrote -- with just this goal in mind -- check out "How to Become a Millionaire: The Ultimate Guide.". My goal with that post was to write superb content about that topic. How did I do?

Related: 5 Ways Small Businesses Can Compete With Giants in SEO
4. Put the keyword in your page title.

This should be a no-brainer, but I'll say it anyway: Your page title should contain your keyword, but that doesn't mean it has to be exact (though it can be).

Additionally, the title must also be interesting enough that people will actually want to click on it! A good example of this would be PT from PTMoney.com, who wrote a great post about "making extra money." However, rather than a boring title, like "Make Extra Money," he titled it "52 Ways to Make Extra Money." Now that is something I would want to read.
5. Put the keyword in your header.

You can organize most webpages by having a large title at the top, followed by several sub-headers throughout the page (like the sub-headers in this post).

This organization is helpful not only for people in skimming blog-post articles, it's helpful in showing Google exactly what your blog post is about. Therefore, be sure to use your exact keyword phrase at least once in your sub-headers.
6. Put the keyword in the name and alt-tag of your image.

Next, if your blog post contains images, you can use those images to cement the idea to Google about your post's topic. There are two ways to do this:

    The image name
    The image alt tag

To change the image name, simply change the name of the image on your computer before uploading. Instead of a file called "2831274.jpg," you can re-name it something like "small dog toys 1.jpg."

The "alt tag" is something you designate after you upload the photo to your website. Without getting too technical, the alt tag is simply the text that the web browser will show if the photo can't load for some reason.
7. Use the keyword in the URL and in the post.

Another way Google is able to determine what your blog post is about is the URL. In other words, we're talking about what comes after the ".com" in your url (or .net, .org, or whatever you use). For example, which of the following URLs do you think Google will like better when deciding whether or not to show a certain page?

    www.ExampleDogToyWebsite.com/9124824834-1
    www.ExampleDogToyWebsite.com/small-dog-toys

You're right if you guessed the second one. While the former might not completely kill your SEO efforts, the latter definitely helps show Google exactly what the post is about.
8. Insert internal links.

If you aren't talking about your best content, why should anyone else care? For this reason, it's important that your best SEO content be linked to internally by other pages on your website.

Yes, this means you may need to go back and edit some older posts to include links to the new, incredible content.
9. The most-important SEO tip: Get external links.

Okay, finally we're finally at the big one: external links.

External links are links from websites other than your own. Google relies heavily on external links to determine how good a post is. And this makes sense, doesn't it? You can talk about yourself and your own skills all day long, but no one will believe you. But as soon as other people begin bragging about you, others take notice.

While producing incredible content may get you some links, the truth is, you are going to have to do some "link building." This means reaching out to other website owners in the space to ask for links. For some great tips on getting these links, I like to read Backlinko.com.

Important Things For a website

You’ve created an awesome website – congrats! What you need to do now is bring people to it. For your website to come up high on search engines like Google and Bing, you need to understand a little bit about the world of “Search Engine Optimization” or SEO.

While many shy away from this topic, it’s actually not the scary monster many make it out to be. Actually, Wix has the best SEO and you can very easily use its power for your own website. The first step in the right direction is to use the new, free and very efficient Wix SEO Wiz – a user-friendly tool that will take you step-by-step through the process of optimizing your website.

With so many websites on the web today, there is no way to guarantee that your site will rank first on Google – but there are plenty of simple things you can do to increase your site’s chances of ranking really well. Give us just an hour’s time (or less!) and we’ll show you everything you need to know about Wix’s SEO and how to boost your site.
01. Choose the right URL

Before your website goes live, you need to select a URL. Also known as your domain name, it’s the address that visitors will type in to find your site. Like the giant sign above a storefront window, it’s one of the first things visitors see when they come to your site. That’s why it’s also the first place Google looks to understand what your site is about and decide how to rank it. It’s also important to make sure your URLs are clean and beautiful. This means no special characters, no hashbangs, no page ID. You get the point.

The ideal domain will include your business name and perhaps a keyword or two that are relevant to your business. For example, if you are a contractor, you might want to purchase a domain name like www.yournameconstruction.com. Want to know more? Check this post if you need more advice on choosing the right domain name!
02. Create titles and descriptions for each page

Did you know that you can write a unique title and description for each page on your website? These are brief texts that accurately and clearly describe what your business does, ideally with a few keywords and phrases mixed in.

Ever hovered over a tab on your browser? That short phrase that pops up under your mouse is the title of the page. While the description is not visible, it too is very important for search engines! In fact, the title and description are among the first things Google uses to determine your site’s rank. Plus – once your site does show up in a search results page, web surfers will read your title and description to learn what your site is about and decide whether or not to check it out.

Looking for expert advice on writing a killer title and description? Check out this guide about on-page optimization.

Create descriptions and titles for each page
03. Utilize anchor text

As you write the text for your website, consider where you can use anchor text within your site. Anchor what? No, it has nothing to do with sailing. Anchor text is simply text that visitors can click on to be taken directly to another web page, either on your site or anywhere on the Internet.

Effective anchor text should be used to help users navigate your website and find what they are looking for. It should also include keywords and phrases related to what you do. If you own a shoe store, for example, the words, “Check out our selection of children’s shoes,” on your homepage can link via anchor text to your online store that is stocked full of – you guessed it – children’s shoes.

Anchor text is a great way to boost your SEO, but keep in mind that excessive linking or anchors that don’t really help your readers can raise red flags with Google.
04. Add alt text to all your images

Search engines are great at reading text on your website, but they still haven’t quite figured out how to look at the images on your site. To understand what’s displayed in a photo or graphic, search engines look for “alt text,” a concise written description (just a few words) about each image on a website. When writing alt text, be sure to accurately describe what is shown in the image, but also try to include the name of your business or a few keywords related to what you do.

Pro Tip: You don’t need to write alt text for images that are purely functional or design related, such as a background image that is just shapes. If the image doesn’t have anything to do with the topic of your site, you can skip the alt text.

Click here to learn how to add alt text to your images on Wix. For more tips on how to optimize your images, visit our favorite photo blog!

Add Alt Text
05. Give your site structure with the right headers

Every page on your website should have a title, a subtitle and so on. When search engines scan your website, they’ll understand your content better if you explain them the text hierarchy. The most relevant part is the title of your page and you should define it as H1 (in the Text’s Editor). The H1 should be descriptive the page’s content and you shouldn’t have more than one H1 per page. Choose carefully and don’t forget to include your keywords. Following your H1, is H2, H3 and so on. The clearer your text structure is, the easier search engines will digest your site’s content.

If after trying out these 5 easy steps you’re feeling a bit more confident and want to take your knowledge to the next level, be sure to check out this post about SEO trends of 2017.
Bonus

If you’re really serious about your SEO, which you probably are since you got to the end of this article, we’ve got just the thing for you. Try out Wix SEO Wiz an intuitive, comprehensive and free solution that will guide you through all the steps of optimization. Where can you find it? Just head over to the Dashboard of your Wix website, and you’ll find it in ‘My Apps’ under ‘Get Found on Google’. Happy optimizing!

Ready to rank higher on Google? Start by creating your free website today! 

Simple And Easy 5 SEO Tools

1. On-Site SEO Basics

Some of the most important elements for search engine optimization happen on your own website. You may hear a lot about link building (which we will get to in just a moment), but link building without good on-site search optimization isn’t going to be as effective. Here are the bare minimum on-site optimization elements you should put on each of your website’s main pages, including and especially the homepage.
The Golden Rule of On-Site Optimization

Before we get started, one thing you want to keep in mind when using any of the following SEO elements is not to overdo it. You might be tempted to shove a lot of keywords onto your pages, but that is not the goal. In fact, Google has unleashed an over-optimization penalty that targets websites that have too many keywords stuffed onto one page. So when it comes to keyword optimization, keep it simple – think of up to five keywords or keyword phrases for each page on your website and optimize for those.

If you’re not sure what keywords to use, try entering some preliminary ideas on Google’s AdWords Keyword Tool to get suggestions. Or, if you really want to get into the keyword research process, check out the KISSmetrics Guide to Keyword Research – Part I and Part II.
Title Tag

On Site Search Optimization SEO Title Tag

The title tag on pages of your website tells search engines what the page is about. It should be 70 characters or less and include your business or brand name and keywords that relate to that specific page only. This tag is placed between the <HEAD> </HEAD> tags near the top of the HTML code for the page.
Meta Description

On Site Search Optimization SEO Meta Description

The meta description on pages of your website gives search engines a little more insight into what your page is about. There is still debate about whether meta descriptions can help with keyword rankings. Regardless, you want to write your meta description with a human audience in mind that includes the page’s main keywords, as the meta description does show up in search results.
How the Title Tag & Meta Description Looks in Search Results

Title Tag and Meta Description in Search Results

The above image shows how KISSmetrics’ own title tag and meta description shows up in Google search results. You can see that the keywords searched by a user (in this case, the keyword was KISSmetrics) are bolded by Google in both the title tag and the meta description. This is why you have to use your business or brand name and keywords in both the title and meta description – it helps your search results stand out to the searcher when they are searching those terms.
Using WordPress?

If you use WordPress on your own domain, you are in luck. Adding title tags and meta descriptions to your pages is easy using free plugins such as All in One SEO, Platinum SEO, and SEO by Yoast. You can also get SEO suggestions by using premium plugins such as Scribe SEO.
Additional On-Site SEO Elements

While the title tag and the meta description are the most important SEO elements, they are not the only ones. Be sure to incorporate the following into your website’s page content for further search optimization.

    Internal Links – Link building isn’t just reserved for external sites linking to your website. You can help search engines learn more about your website by internally linking to other pages on your website within your content. As an example, this blog post utilizes internal links when linking to other posts on the KISSmetrics blog.
    Header Tags – This blog post utilizes three different levels of HTML header tags that help break the content into sections as well as let search engines know more about what each section of content is about. The <H1></H1> tags surround the post title – there should only be one set of <H1></H1> tags per page. The <H2></H2> and <H3></H3> tags surround subheadings on the page – there can be multiple instances of both. Using header tags helps both readers and search engines break up your content into digestible sections.
    Image Name & ALT Tags – If you use images on your website, you should think of good keywords for both the image name and the alt tag. On the first image within the post, we use <img src=”on-site-search-optimization-seo-title-tag.png” alt=”On-Site Search Optimization SEO Title Tag” /> as the goal is to optimize it for the keywords on-site search optimization. This helps search engines find good images for their image search based on the keywords specified.
    Bolded Text – You don’t want to get too crazy with this one, but occasionally bolding a selection of text to get a reader’s attention can also help search engines distinguish other important information and keywords in the page’s content.

2. Why You Need Content

If you keep up with the latest in online marketing news, then you have likely read about content development and content marketing. Content is great for both your website visitors and search engines. The more content you have, the more likely your visitors will stick around on your website. And the more content you have, the more likely search engines will be to put more of your website’s pages in the search index.

The key to pleasing both search engines and visitors is to have quality content on our website. Quality content can include a variety of things including, but not limited to, the following.

    Blog Posts
    Industry Articles
    Tutorials & How To Guides
    Infographics
    Videos
    Podcasts

Creating quality content for your website can be a huge investment, but it is worth it. Search engines will love it, and visitors will love it so much that they will share it on social media, leading to even more visitors. You can start out by simply creating blog posts on your website, and as your audience grows, you can expand your content inventory to additional types of media. To learn more, see the Beginner’s Guide to Content Marketing.
3. Off-Site Optimization (aka Link Building)

Link building is probably one of the most talked about (and debated about) SEO tasks. The basic goal of link building is to get other websites to link to yours. If you think about ranking at the top of search results as a popularity contest, then links are like votes saying your website deserves to be ranked highly. Getting links with keyword anchor text will help you rank specifically for the keywords that are linked to. For example, Adobe Reader ranks number one for the keywords click here because so many websites linked to it using the anchor text click here to download Adobe Reader.

So how do you get links? There are lots and lots of ways to do it – some good, and some not so good. If you read enough about link building, you will hear ultimately about three kinds of links and link building techniques.

    Organic Links – These are links you don’t have to ask for, and they are the best kind. Especially if you can get them on sites with high authority such as major news outlets and other well-recognized name websites.
    Whitehat – This basically stands for good, quality link building (the kind you should strive for).
    Blackhat – This stands for spammy, low-quality link building (the kind you should avoid).

Most websites will have a hard time generating enough organic links to raise their rankings in search engines. This is why link building is such a popular services. But you can get started on building quality links by doing some of the following activities.

    Submitting guest blog posts to popular blogs in your industry. Generally, you will get a link back to your website in an author box at the top or bottom of your post’s content.
    Reaching out to related (but not competitive) businesses to see if they will link to you. A good way to do this is to see if the businesses you work with have link pages on their site for partners, vendors, suppliers, etc.
    Create local search profiles (if applicable) and social media profiles. While the links do not always count towards search rankings, they can attract clicks which will generate more incoming traffic to your website.
    Submit your website to applicable industry directories or, alternatively, buy advertising. For example, anyone in the wedding business could get listings with a link back to their website on The Knot, The Wedding Channel, and other similar sites. Bypass low-quality directories that have nothing to do with your industry or ones that link to shady websites in the adult, pharmaceutical, or online casino industries.
    Create link worthy content. Infographics are a great example – you create a beautiful image representing important information and allow others to use the infographic on their own website in exchange for linking back to yours as credit.

For more information about link building the right way, don’t miss our post on Natural Link Building 101!
4. How Google+ Can Help with Rankings

Speaking of creating social profiles for links, if your goal is to dominate Google, then you should make sure you join Google+. Google’s own social network can help you rank better in search results for people you are connected with. For example, when I’m logged in to Google+ and I search for SEO, I get the following in my top five search results. Personalized search results based on who I am friends with are marked by the little person icon.

When I’m not logged into Google+, you can see that the two personalized results shown earlier are not in the top five. One of them isn’t even on the first page.

It goes to show that personalized search results trump even local search results. Hence, if you want to get into the personalized search game, your goal is to do the following.

    Create a Google+ personal profile and business page.
    Recommend the website you want to rank well in search results by giving it a +1, sharing the website on your profile and/or page as a status update, and linking to it in your profile information under recommended websites.
    Fill out your profile information completely to make others want to connect with you.
    Check your settings and make sure that your profile information is public along with your status updates.
    Share other interesting updates on your profile so it doesn’t look too self-promotional.
    Start connecting with people who you want to see your website in search results. Use the search box on Google+ to find people to connect with and add them to your circles. Hopefully, most will add you back.

Essentially, the more popular you are on Google+, the more likely you are to influence personalized search results with those who are following you. Hence, take advantage of this social network to its fullest extent to reap the benefits.
5. Monitoring Your Results

Last, but not least, you will want to keep track of your SEO progress by monitoring your results. The two most important tools you can use to monitor these results are the following.

    Authority Labs – Create a free account which you can get after using the 30 day trial of the pro account. Use this tool to track keyword rankings for your website so you can see if they are moving up in search results.
    Google Analytics – Use Google Analytics to learn more about the visitors to your website. In particular, monitor your organic search traffic sources to see what keywords people are using to find your website in search results. By setting up goals, you can see which keywords lead to visits where visitors do what you want them to do on your website such as sign up for a mailing list or purchase a product. This will help you learn what keywords you should be targeting with your SEO campaign.